How To Quickly Fill Content Gaps In Your Strategy

Cindy Apt

According to Byron White, Founder and CEO of WriterAccess, their target market is centered around “content marketers looking to make the world a better place with quality content as the driver.” “That can be a Fortune 500 chief marketing officer,” White notes, “or a solopreneur who’s now a content strategist […]

Closing The Gap Between Marketing And AI Systems

Cindy Apt

Dr. Aleks Farseev is an entrepreneur, research professor, keynote speaker and the CEO of SoMin.ai, a long-tail ad optimization platform. getty As a professor of machine learning, I often get asked how I think artificial intelligence (AI) will change the world we’re living in. To answer this question, I usually […]

BTN’s 2022 Corporate Travel 100

Cindy Apt

Why are there only 99 companies on BTN’s Corporate Travel 100 this year? Due to the massive drop in corporate travel during the pandemic, BTN made the editorial decision to compile the 2021 and 2022 Corporate Travel 100 based on the same list of companies that made the list in […]

2022 Halloween Marketing Ideas to Scale Your Business

Cindy Apt

Halloween is an ideal opportunity for businesses to connect with customers in festive, special ways. There are lots of different ways to show your Halloween spirit with various marketing campaigns. The following Halloween promotions may spur unique ideas that you can use to market your business this fall. What Is […]